A QR code is a two-dimensional barcode readable by mobile phones with a camera. By snapping a photo of the code, audiences will be directed to a mobile website of choice. These codes offer a fun and interactive way for audiences to participate in the campaign.
Besides, mobile marketing with QR codes different is that it is permission-based. Unlike other forms of mass marketing, consumers need to give their permission before being marketed to. It is also targeted and live. Reponses can be processed to give real-time visibility of reaction to specific offers.
Based on about information, it reflects QR code is very useful tool in mobile marketing.
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