What is MMS Marketing?

MMS marketing can be classified as the direct marketing through mobile phone or wireless units which involves mobile, cell phones and Bluetooth devices, the users can send and receive pictures and videos within a MMS message, some of the MMS may include sound to the user’s phone. MMS marketing solutions equally presented by Intoweb are permission created only and thus free of spamming methods. Customers usually obtain the sales promotions in multimedia form on the phones from advertisers. They have to click through the advertiser’s site or an email or newsletter to find the specific notifications or promotions when they want to receive. Customers don’t have to pay for the MMS advertisements except the advertisers. In order to prevent the spam, advertisers have to confirm that customers are willing to receive the messages.

Reference:

http://www.mobilemarketer.com/cms/opinion/columns/2854.html
http://www.designdepot.com.sg/newsletter/interact_feb08.pdf
http://en.wikipedia.org/wiki/Mobile_marketing
http://mobilebeyond.net/beyond-sms-mobile-mms-video-marketing-with-mogreets-jay-goss/
http://www.intowebmarketing.co.uk/services_mms_marketing.html